Thursday, October 7th from 12 noon to 2:00 p.m. EDT

Jonathan J. Asperger, Director of Marketing & Communications, Mayer, Brown, Rowe & Maw LLP, Chicago, IL
Sandra Napoli D'Arco, Director of Marketing, Freeborn & Peters LLP, Chicago, IL.
Craig S. Levinson, Director of Business Development and Marketing, Brown Raysman Millstein Felder & Steiner LLP, New York, NY
Roberta Montafia, Chief Marketing Officer, Day, Berry & Howard, Hartford, CT
Linda Sedloff Orton, President, Intelligent Marketing Solutions, Inc. and Founder, Map Your Life, New York, NY

This web audio event will focus on how to staff a marketing department in the most efficient and effective manner.

Topics covered include:
· conducting a needs assessment
· size of the department, job descriptions, roles and functions
· communicating with firm management, facilitating staff and when to outsource
· marketing departments that endure are built from the ground up
· being a hands on key marketing executive...the buck stops with you!