Revenue-Focused Leadership
Tools and Techniques for Group Leaders for Accelerating Business Development Activities

Attention group leaders, marketing partners, department heads, managing partners and marketing professionals. If you are charged with leading the efforts of others to develop more business for your firm, this web audio conference event is for you.

You will hear best practices from visionary, innovative leaders in our profession. This web audio conference event is not about theories and generalizations. It will reveal the secrets of success of some of the best revenue-focused change agents in our profession.

Topics covered include:

• The five major categories of being a revenue-focused leader
• How to accelerate cross-selling between groups
• How to develop a marketing plan that the group will buy-in to
• How to use rewards and recognition to motivate desired behaviors
• How to get more done by doing less (the art of delegation)
• Methods for building relationships with strategic referral sources
• Methods for "wowing" existing clients

Participants will walk away with ideas they can apply immediately to their groups that will enhance their effectiveness. They will also receive a leadership planning worksheet that can be used to capture ideas and provide a basis for planning ongoing leadership activities.

Moderator and Speaker:

• David Freeman, Esq., Founder and President, Whetstone Consulting, Boulder, CO.

Panelists:

• Jami Wintz McKeon, Partner and Chair of the Business and Corporate Litigation Practice, Morgan Lewis & Bockius LLP, San Francisco, CA,
• Michael T. Reynvaan, Client Relations Partner and Executive Committee Member, Perkins Coie LLP, Seattle, WA
• Peter L. Scher, Partner, Practice Leader of Government and Global Trade Group, Mayer Brown Rowe & Maw, Washington, DC.