CD: Send Me a Proposal - Winning the RFP
Winning The RFP Recorded Thursday, April 27, 200612:00 P.M. - 2:00 P.M. EST
Law firms devote tremendous resources toward lead generation, then fall short when investing the time necessary to develop their firm's strategy and winning solution to make leap from prospect to contract.
A proposal can consume a tremendous amount of resources with potentially nothing to show for the effort but a form rejection letter unless you take the right steps towards winning.
First and foremost, it's about research. You must know your clients and the competition. Next you develop strategy. Only then is it time to craft the perfect proposal.
Join us as we discuss how you get short listed and craft winning RFP proposals. Our panelists will take you through the process, helping you exploit all the resources at your disposal, including ones you haven't even considered.
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Speakers: Ann Lee Gibson, Ph.D. Ann Lee Gibson Consulting
Suzanne Donnels Suzanne Donnels Consulting
Christopher W. Batio Assistant Director for Proposal Development & Competitive Intelligence Crowell & Moring LLP |
To order your CD of this program, use the links below
or call 800-999-1916
Topics include:
- Establishing the right relationship with prospects from day one.
- Analyzing the elements of a winning proposal.
- Identifying the prospect's needs and desires through your own attorneys' knowledge, external research and face-to-face interviews.
- Knowing your firm's strengths (and weaknesses).
- Mastering the "empirical winning equation."
- Developing your firm's strategy and winning solution.
- Winning valuable new business for your firm.
Moderator: Elizabeth Lampert Editorial Director LJN Web Audio Division
To order your CD of this program, use the links below or call 800-999-1916
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