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Marketing the Law Firm

May 2008

Media & Communications Corner: A Profile of Jennifer Bluestein, Director of Professional Development, Baker & McKenzie LLP, Chicago

By Pamela Ulijasz

When Baker & McKenzie LLP, Chicago, decided to create a new position to elevate professional development to a new level within the firm’s largest U.S. office, Jennifer Bluestein answered the call. Since then, the firm’s PD program has built a vibrant and fast-paced momentum that captures the attention of internal and external audiences, from the firm’s lawyers to its clients and recruits.

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